At its most fundamental level, a blog (which comes from “web log”) is just a simple website in the form of an online diary with articles typically arranged by post date, although the specific format varies depending on your own requirements. Blogs are used by countless millions of people but are also very useful, perhaps […]
Fundamental to digital marketing is keyword research – you need to know what people are looking for, what has the highest interest and most likely to get traffic, what topics to write about on your blog, what phrases to target in your PPC advertising, your entire SEO strategy and more depends on it. Pretty much […]
In the dark days of yore if you wanted to build a website, particularly an interactive, database driven website you had to roll up your sleeves and get stuck in to raw HTML code as well as complicated CGI programming with languages such as Perl , which presented a rather high barrier to entry for […]
If you’ve been wondering how on earth you can get your articles to succeed on Inbound.org when so many thousands are posted and quickly disappear into oblivion, then you are in luck because Eli Overbey just posted a great analysis of the top articles there. You should definitely go and read the full article, but […]
Kevin Spacey lecturing on Content Marketing? Yes that actually happened! In fact he gave the keynote speech at Content Marketing World 2014 which was brought to us by the Content Marketing Institute. Clearly he knows a thing or two about telling a story and engaging an audience. Movies are after all just another form of […]